We also use third-party cookies that help us analyze and understand how you use this website. A post shared by Louis Vuitton (@louisvuitton). However, Loro Piana isnt the only brand that Hyun Bin is endorsing. Still, it is more focused on the effectiveness of the business and marketing communication strategy which requires a thorough R&D, development of the concept, management and sustenance of the image built as a collective by both the celebrity and the brand. Vuittons recent bets on a broader range of celebrity partners could create confusion for the consumer. Agenda-setting intelligence, analysis and advice for the global fashion community. Sign up for one of our free newsletters to receive the latest news, commentary and fashion features straight from Her World. On January 6, ADOR also released pictures of the star modelling Burberrys Spring/Summer Pre-Collection. generates more revenue a year than any other luxury label, At the Academy Awards, New Rules on the Red Carpet, The Duo Shaking Up the Business of Celebrity Styling, Quiet Luxury Has No Place at the Met Gala, Peter Hawkings Named Creative Director of Tom Ford, Richard Avedon: Major Names Celebrate the Legacy of a Unique Photographer. At the Met Gala, the brand positioned its no new dresses policy as a sustainability statement, but not making new garments also meant saving hundreds of thousands of dollars. The most iconic k-pop boy band, BTSs partnership with LV, has been a strong force of influence. Just a few days ago he wore a two-pieceleather suit. Focused on capturing the skincare line of the brand and a deep focus on reaching out to the woman closer to and above the 40+ age group, the luxury brand here partnered with Sharon Stone to connect with such women who will identify with her and will enjoy the benefits of taking good care of their skin. Louis Vuitton announced Zendaya as the brand's new house ambassador and the face of its Capucines bag campaign on April 20. On October 6, the French house officially announced Hoyeon Jung, who plays The brand now dresses a wider range of celebrities, from TikTok star Charli DAmelio to Julia Roberts. However, more people to dress also means more outfits to produce. LV and BTS recently released a spin-off fashion film dedicated to AWs 2021 menswear collection modelled by the globes biggest boy band with millions of followers. Still, it is more focused on the effectiveness of the business and marketing communication strategy which requires a thorough R&D, development of the concept, management and sustenance of the image built as a collective by both the celebrity and the brand. Peter White/Getty. No. His appointment came after his rise in popularity after appearing in dramas such as, . Yes, were talking about Jisoo. With the rise in Korean inclusivity and the power of the Korean wave, more Korean celebrities have taken up those appointments as ambassadors, either for Korea or the global market. As the youngest member of the group, Hyeins appointment as Louis Vuittons brand ambassador was quite impressive. Affluent luxury brands use celebrities that best connect with the brands image. 2 days ago. (Thats on a playing field where in the US alone, Louis Vuitton, Chanel and Dior spent a combined $44 million on print and online advertising in the first quarter of 2022, according to research firm MediaRadar.). With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market. To be sure, there are big names in Louis Vuittons celebrity mix. This partnership became even more concrete and fruitful when in 2018, LV introduced Emma Stone as the new face of the brand. Ever wondered what goes on behind-the-scenes to secure an outfit 23 outfit ideas to steal from Blackpinks Lisa. April 20, 2023 by Chanel Vargas. Published by SPH Media Limited, Co. Regn. Sharing the same passion for timeless style and the contemporary spirit of the brand, Joy stated I am honoured to be Tods brand ambassador. Not only was she was the face of Louis Vuitton in 2009, she even has a bag named after her! 2 days ago, by Lindsay Kimble On 11 November 2021, Lee Jung-jaes agency announced that he was appointed as Guccis global ambassador. Vuittons heritage as an accessories brand, not a couture house, is a weakness when it comes to celebrity dressing. Chlo Grace Moretz attends the Louis Vuitton Pre-Fall 2023 show on April 29 in Seoul. Not every can be a designers muse, but the Korean actress is one of the lucky ones to be Louis Vuittons Nicolas Ghesquires muse in 2016. But the relationship really paid off at this years Cannes Film Festival, when she wore his textured-metallic gown to the premiere of Top Gun: Maverick.. @zkdlin from @weareone.exo stars in the new #GucciEyewear campaign for Fall Winter 2019. The legend and one of the greatest players in tennis, Roger Federer, is globally one of the highest-paid athletes in the world. At this years Oscars, actor Timothe Chalamets sequined black suit, pulled from Ghesquires Spring 2022 womenswear collection and worn shirtless, was one of the most talked-about looks of the evening, suggesting that the brand has scope to go younger and more pop while maintaining its exclusivity. In April, Louis Vuitton named K-pop group BTS as its global brand ambassadors, while Tiffany & Co. signed up Blackpink singer and recent solo artist She fits the brands style so much that she is affectionately known as Human Chanel among fans. Zendaya is the newest face to grace Louis Vuitton's ad campaigns. This story has been shared 8,022 times. Best known as one of the most well-dressed celebrities in town in Hollywood, John Travolta and the Swiss watchmakers Breitling partnership is one to learn from. The South Korean actor needs no introduction, and even if youre not familiar with him, then you wouldve probably at least seen him in advertisements for Lazada. The brand has been seen to introduce him under the family of Rolex ambassadors a category for Rolex wherein they choose for talent, perseverance and passion for the sport. Gain insights, analysis, and breaking news from our on-the-ground reporters. While many brands deny that they pay celebrities to wear their wares, they often do. A fine example of this is Daniel Craig for Ashton Martin., A few more iconic luxury products that came with celebrity partnerships in the yesteryears were that of, Guccis Jackie bag named after Jackie Kennedy, Hermes Kelly and Birkin bags both named after actresses Grace Kelly and Jane Birkin. Alongside Chanyeol, Irene was also announced as a brand ambassador for Prada. 8,022, This story has been shared 7,757 times. I look forward to the new journey with Jaeger-LeCoultre., A post shared by Jaeger-LeCoultre (@jaegerlecoultre). the brands latest collaboration line with Japanese artist Yayoi Kusama, Chinese boy idol band TNT (Teens in Times), Chinese Olympic champion snowboarder Su Yiming, Squid Games, Seoul, And Stars: Louis Vuitton Pre-Fall 2023 In South Korea, Yeezy Who? How India is empowering its Sports talent? The most iconic k-pop boy band, BTSs partnership with LV, has been a strong force of influence. He was the first Korean actor to be appointed as the brand ambassador for Cartier in Korea, and has also been appointed as Burberrys brand ambassador. Celebrity Style. On 11 November 2021, Gucci also announced model-actress Shin Min-A as its global ambassador. In fact, the Golden Globe-winning actor has worked with fashion and beauty brands like Lancme, Bvlgari, and, most recently, Valentino. If a major star suddenly becomes available, the budget can be found. Best known as one of the most well-dressed celebrities in town in Hollywood, John Travolta and the Swiss watchmakers Breitling partnership is one to learn from. Foods Korean celebs eat for good skin and hair, 15 stylish Korean celebs to steal office outfit ideas from, 13 bob hairstyles inspired by your favourite Korean celebs, Every Celine bag Blackpinks Lisa has been spotted with, Fann Wong's favourite handbags, from Valentino to Louis Vuitton, 17 staycation outfit ideas to steal from local celebs, Chantalle Ng's fashion looks are giving us major inspo, 27 stylish designer bags loved by Rebecca Lim. To mark the announcement, the celebrity model posed for images while wearing Lip Maestro Lip Lacquer and My Armani To Go Cushion Foundation in Shade 2. In response to his new title, Suga remaked, Everyone has different dreams and their own individual values. The arrival ofDune 2is soon upon us. also generated 8.33 billion views on Weibo, with Wang personally gaining 4.81 million followers on Weibo and 6.87 million followers on Douyin during the shows broadcast. In partnership with the House, Chan-young is said to be fronting the campaigns for Coachs leather goods, ready-to-wear and footwear for its Spring 2022 season. The legend and one of the greatest players in tennis, Roger Federer, is globally one of the highest-paid athletes in the world. This category only includes cookies that ensures basic functionalities and security features of the website. BTS is now expected to team up with Louis Vuitton for special projects and will be styled by the luxury brand pieces for public appearances. by Erika Harwood. Fashion juggernaut Louis Vuitton has tapped into the power of Netflix's Squid Game. Zendaya joins a long list of Louis Vuitton's brand ambassadors, including Naomi Osaka and the members of BTS in 2021, as well as Ana de Armas and HoYeon in 2022. You want to go to [vid_likes] 1515514209 , San Francisco, Sep 10 (EFENews) .- A federal judge issued a decision on Friday that prohibits Apple from the controversial exclusivity of payment systems in purchases through the App Store. BTS member Jimin has just been appointed as the brand ambassador for the Dior mens collections. And how has his stardom risen in China? Joining the line up is Chinese actor Dylan Wang (), who stars in a video debutingthe brands latest collaboration line with Japanese artist Yayoi Kusama. As part of its announcement, Dior launched a series of photos of Jimin dressed in the Houses latest menswear pieces on its Instagram page. Last month, Wang won Actor of the Year at China Esquires Man At His Best event and was named one of China GQs Men of the Year after being featured in both fashion magazines. The star was also appointed as the face of Armani Beauty as well in February 2023. At the same time, real success isnt simply an outcome of appointing a celebrity. Actress #JunJiHyun wearing the Alexander McQueen Story Shoulder bag with the AW20 pre-collection, launching on the 25th June. Discover the #McQueenStory collection via the link in our bio. #McQueenSS20 #AlexanderMcQueen, A post shared by Alexander McQueen (@alexandermcqueen) on Jun 17, 2020 at 10:30am PDT. Another iconic partnership with the fashion and beauty house Dior and a woman with global fame, Sharon Stone, was the talk of the town for a while. The 26-year-old actress was announced as the luxury labels house ambassador on Thursday, April 20. He stars in a special film, where he and Irene interpret Pradas surreal glamour through their own identities. ContraPoints Breaks Down Every Flaw in J.K. Rowlings Witch Hunt Claims, Drew Barrymore Didn't Shave Her Armpits for 3 Months, And I Totally Get It, Taylor Swift Fans Are Mad at Joe Alwyn For the Dumbest Reason, Kylie Jenner and Timothe Chalamet Reportedly Hang Out Every Week. To revisit this article, select My Account, thenView saved stories. Lets be real, G-Dragon was one of the first K-pop celebrities anyone has associated with Chanel. pic.twitter.com/WzRHWb3piB. None of us wouldve assumed that those two looks would (L-R) Jungkook, V, Suga, Jin, RM, Jimin and J-Hope of music group BTS attend the 62nd Annual GRAMMY Awards at Staples Center on January 26, 2020 in Los Angeles, California. Her one look has been known to set trends that last to this very day as classics. How rapid change is reshaping the tradition-soaked luxury sector in Europe and beyond. Besides gaining recognition from his acting gigs, his social engagement towards humanitarian and environmental issues underscores the common values shared between himself and Loro Piana, making the partnership a natural decision. The brand recently confirmed her appointment on its socials and the fourth-generation idol also shared various pictorials of the brand. 202120748H. A post shared by Calvin Klein (@calvinklein). The members of BTS continue to take the fashion scene by storm fronting multiple global campaigns and landing various ambassadorships with powerhouses. Model-turned-actress Jung HoYeon, who catapulted to international fame in K-drama Squid Game, is now one of Louis Vuittons global ambassadors. 1964 is when the Ashton Martin DB5 car debuted in the James Bond Goldfinger. Im incredibly excited for people to see a new side of me in this first campaign for the brand.. In the high stakes business of celebrity dressing, what makes for a perfect match between a star and a fashion brand? Join our MBA in Luxury Brand Management. A post shared by AN YUJIN (@_yujin_an). Korean celebs who are ambassadors of designer brands, With the rise in Korean inclusivity, more K-celebs have taken up appointments as ambassadors, Credits: Instagram/@thv, Calvin Klein, Instagram/@newjeans_official. Celebrity Style Apr 20, 2023 5:04PM EDT At Cannes, it wasnt Connelly but Bollywood superstar Deepika Padukone who became Vuittons first Indian ambassador earlier this year who generated a whopping seven out of the top 10 posts mentioning the brand, helping the LVMH-owned juggernaut earn more than $20 million in media value, according to tracking firm Launchmetrics. Osaka is set to have a very fashionable 2021. In its first weekend, the Top Gun sequel, starring Tom Cruise, took home an estimated $151 million at the box office in North America, blowing predictions out of the water. Style + Culture, delivered straight to your inbox. Instead of tracksuits, we will be seeing Squid Games player 456 in more snazzy suits now. The new campaign, shot by Park Jong Ha, which is all over social media, sees the South Korean singer modelling an oversized denim jacket and 90s straight denim jeans from the 2023 collection. Louis Vuitton is pleased to welcome members RM, Jin, SUGA, j-hope, Jimin, V and Jung Kook. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. He then landed his first leading role as Dao Ming Si in the romantic Chinese TV drama Meteor Garden in 2018. Track the global market performance of the luxury sector in China. Louis Vuitton has put together a prestigious roster of celebrity ambassadors globally over the years. The caption read, The first meeting of Lee Min-ho and Fendi, the global fashion house, is now officially confirmed., The actor also shared in an official statement with Fendi, Im very honoured to be a part of the Fendi family as an ambassador, a Maison that to me is rich in heritage as well as creativity.. You will notice her in several small commercial films with Chanel, which are marketed globally for promotions. By signing up, I agree to the Terms and Privacy Policy and to receive emails from POPSUGAR. We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. While longtime ambassadors Connelly and Vikander tend to wear runway or runway-inspired looks, at this years Oscars, Alana Haims white-beaded Vuitton gown was almost unidentifiable. For decades now, celebrities have been known to endorse luxury brands. She has been long known to sport the brand at many exclusive events, including the well-attended Vanity Fair after party post Oscars, where she wore another Chanel piece. #AlessandroMichele #GucciFW19, A post shared by Gucci Official (@gucci) on Sep 16, 2019 at 5:14am PDT. Louis Vuitton has announced that K-pop superstars BTS are their newest ambassadors. For more information read our Terms & Conditions. She was also seen to have carried LV handbags on most occasions. By clicking Accept, you consent to the use of ALL the cookies. With Ghesquires brand elevation mission broadly accomplished after nine years at the house, growing attention in new markets and with Gen-Z may increasingly be the name of the game. Feb. 10, 2021. Commenting on his new role, Jungkook said I have been a fan of Calvin Klein for a long time, and Im thrilled to be their newest global ambassador. You also have the option to opt-out of these cookies. However, as the influence of the American film industry wanes, with fewer people going to the movies and watching Hollywood awards shows, Vuitton appears to be shifting its strategy. This website uses cookies to improve your experience while you navigate through the website. Also Read:10 celebrities who started their clothing lines, James Bond for Ashton Martin The pieces start at $6,100 and range in price up to $10,500. All rights reserved. [vid_likes] - 1473351556 - data collection sheet, Free MATLAB Trial: Request a Quote: Contact Us: Learn more about MATLAB: [vid_likes] - 1498760598 - data analysis tools, [vid_likes] - 1491399396 - Market Research. From the likes of Hollywoods Millie Bobby Brown and Bradley Cooper, Bollywood star Deepika Padukone, South Korean model and actress HoYeon Jung, to Japanese-American tennis sensation Naomi Osaka, the French luxury powerhouse has a history of choosing interesting talents as ambassadors. I cant wait to share Panthres great beauty with everyone.. Audrey is one of the most iconic fashion influencers known to this date. Always thanks to my team @wonderbird80 @juunszz @shonhyejin @songpeuro @yoonzjung, A post shared by Doona Bae (@doonabae) on Oct 1, 2019 at 10:27pm PDT. The glossy advertisements featuring many of the brands top ambassadors are also extremely memorable, which helps to further cement the association. (Raymond Hall/GC Images). Her recent one in 2022 for attending the Oscars in a pair of Chanel shorts. Wearing key shades designed by @alessandro_michele, #Kai is captured by cult filmmaker and photographer #HarmonyKorine. After much speculation, BTS member V has been confirmed as the brand ambassador for Hedi Slimanes Celine. All rights reserved. The Big Bang leader was appointed as their brand ambassador in 2017, having attended their fashion shows for years prior. Padukone was announced as their global ambassador for Louis Vuitton in May and she also became the ambassador for Cartier in October 2022. The luxury fashion house from France, Louis Vuitton, has always been known for its curated adverts and editorials. This category only includes cookies that ensures basic functionalities and security features of the website. The luxury brand welcomed the beloved boyband to the family on April 23 via Twitter. MBA ESG is committed to bringing excellence in the employable scenario of luxury and fashion sectors by producing management professionals who can lead these sectors and provide massive growth to luxury brands in the country and abroad. Sharon Stone for Christian Dior Its truly an honour and pleasure for me to join the Panthre tribe, where everyone proves their strength of character. Woo Sung was appointed as one of the Ambassadors of Elegance and if youve seen him in any interviews, youll immediately understand why the title is so befitting of him. These cookies do not store any personal information. In 2022, Cate Blanchett has worn Louis Vuitton to the Csar Awards 2022 and the Chaplin Award Gala. His appointment came after his rise in popularity after appearing in dramas such as Hwarang and variety show Youns Kitchen 2. Known to be one of the most iconic fashion houses, Coco Chanel partnered with the leading lady Keira Knightley for their Coco Mademoiselle Chanel fragrance. This partnership is very special, as Calvin Kleins heritage and brand values resonate with me.
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